I’m Arzu Turgay
For over 22 years I have worked in the automotive and textile industries, in global brand management, digital sales, sustainable business transformation and system development.
Today I collaborate with leading fashion and lifestyle brands across different regions of the world, building partnerships and leading projects focused on digitalization, innovation and sustainability.
My academic background is in Textile Engineering, and my first master’s degree is in the same field. Later I specialised in international business and marketing through an MBA, and I am currently pursuing a PhD in Business Administration. Throughout my career I have worked with the principle of continuous improvement, aiming to create ethical, innovative and measurable value in the business world.
But my story is not just about business.
A passion for personal growth, knowledge and learning lies at the heart of my life. Every day I strive to reach a better version of myself, keeping up with futuristic perspectives and the innovations technology offers, while also making time to develop myself spiritually. I am continuing my astrology studies, reflecting on the evolution of human consciousness through artificial intelligence, and exploring subconscious work. Intellectual conversations, new experiences and diverse perspectives are indispensable to me.
The sea, the sun and nature are my greatest loves; swimming, walking, yoga and pilates are my favourite sports. For me, nothing compares to the joy of a meaningful conversation over Turkish coffee. Sharing moments with friends, discovering foreign cultures, travelling and building international friendships are among the most treasured parts of my life.
I actively engage in women’s empowerment, diversity and inclusion, and equality initiatives; I mentor young people and contribute to social awareness projects. For me, the journey of growth never ends: learning from new experiences, discovering different perspectives and always moving forward are the foundation of my life philosophy.
Here I would like to share with you, in my own authentic way, the topics that inspire me. May it be a beautiful journey.
Career
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Coats
March 2014 to present
Global Accounts, the largest department of the FTSE 250 thread and trims manufacturer.
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Senior Manager, Global Accounts – DACH, Business Development, Connect
September 2026 to present
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Senior Manager, Global Accounts – Global Marketing and DACH Region
July 2026 to present
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Senior Manager, Global Accounts – Global Marketing
January 2025 to present
Leading marketing and commercial strategy for global accounts, aligning brand campaigns with sales growth across EMEA, the US and Asia. Designing C-suite engagement programmes for global apparel brands and retailers, building account intelligence and weekly market insight, and partnering with brands and industry bodies on joint initiatives.
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Senior Manager, Global Accounts – Connect, EMEA, US and Asia
October 2022 to present
Managing a portfolio of more than 800 global apparel brands and retailers across three regions, covering specifications, conversions and contract negotiation. Grew the portfolio from $8.5m to $13.5m through new business development and account expansion, and advised product development teams on market trends and customer requirements.
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Senior Manager, Global Accounts – Connect, EMEA
April 2019 to October 2022
Connecting with new brands, developing business and managing relationships with global apparel brands.
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Global Accounts Sales Operations Lead – EMEA
March 2014 to April 2019
Sales analytics, reporting and commercial insight across EMEA and Asia with Salesforce and QlikView. Trained regional teams, ran sampling logistics and customer data systems, led Six Sigma projects to streamline global sampling, and supported e-commerce and marketing automation projects.
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Tesca Group
January 2012 to July 2012
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Project Lead Quality
January 2012 to July 2012
Project quality control for new automotive programmes, including ANPQP documentation, MSA studies, audits and complaint resolution.
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AUNDE Achter & Ebels GmbH
November 2005 to January 2012
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Chief of Quality Operations
November 2005 to January 2012
Led a team of 13 across inspection, process control, laboratory testing and audit for serial production and new launches. Owned quality KPIs and complaint resolution with 8D and QRQC, ran audits under ISO/TS 16949, ISO 14001 and OHSAS 18001, and delivered a Six Sigma Green Belt waste reduction project.
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Yeşim Group
November 2002 to November 2005
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Supply Chain Engineer
November 2002 to November 2005
Material and production planning, stock management, and the organisation of orders, dispatches, samples and invoices.
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Education
- PhD, Business Administration In progress Focus on sustainable business leadership.
- MBA, International Business and Trade Bahçeşehir University, 2021 to 2022 Dissertation: post-Covid brand communication in textile brands.
- MSc, Textile Sciences and Engineering Uludağ University, 2002 to 2005 Research: the factors that affect the spirality of circular knitted fabrics.
- BSc, Textile Engineering
Certificates and memberships
- Women Leadership KALBİM – Women’s Leadership and Awareness Centre March 2026
- Personal Coaching Turuncuyaka November 2024
- Member KALBİM – Women’s Leadership and Awareness Centre Since January 2026
- Member PERYÖN – People Management Association of Türkiye Since May 2024